1. Introduction

Welcome to RomanceScamsAdvice.org.uk (the “Website”). This Website is owned and operated by JF Law, a law firm registered with the Solicitors Regulation Authority (SRA). We take your privacy seriously and are committed to protecting your personal data.

This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our Website.

2. Who We Are

• Website Owner: JF Law
• Registered Address:  Unit 35, Champion European Suites, Arrowe Brook Road, WIRRAL, MERSEYSIDE, CH49 0AB, England
• Regulatory Body: Solicitors Regulation Authority (SRA)
• Contact Email: info@romancescamsadvice.org.uk

3. Information We Collect

We may collect and process the following types of personal data:

3.1 Information You Provide Voluntarily

• Name
• Email address
• Phone number
• Any details you submit via contact forms
• Any details provided when signing up for newsletters or legal consultations

3.2 Information Collected Automatically

• IP address
• Browser type and version
• Pages visited and time spent on the Website
• Referring website
• Device type and operating system
• Cookies and tracking technologies (see Section 8: Cookies)

3.3 Sensitive Personal Data

If you contact us regarding legal advice or share details related to romance scams, we may process sensitive personal data (such as financial loss, emotional distress, or other personal circumstances). We only process this data when necessary and with your explicit consent.

4. How We Use Your Data

We use your personal data for the following purposes:

• Providing Legal Advice: Responding to your inquiries and offering legal guidance on romance scams.
• Communication: Sending responses to your queries, newsletters, or important updates.
• Website Improvement: Enhancing user experience, analysing Website performance, and addressing security concerns.
• Legal and Compliance Purposes: Complying with legal and regulatory requirements, fraud prevention, and dispute resolution.
• Marketing and Awareness: Sending information about legal services, fraud prevention tips, or updates (only if you opt-in).

5. Legal Basis for Processing Your Data

We process your personal data under the following legal bases:

• Consent: When you subscribe to newsletters or request information.
• Legitimate Interests: For Website analytics, fraud prevention, and communication.
• Legal Obligations: Compliance with SRA regulations, UK laws, or court orders.
• Contractual Necessity: When you engage our legal services.

6. Sharing Your Data

We do not sell, rent, or trade your personal data. However, we may share your information with:

• Legal Authorities: When required by law or regulatory obligations.
• Third-Party Service Providers: Hosting, email, analytics, or customer service providers under strict confidentiality agreements.
• Affiliated Legal Entities: If necessary for legal representation or case referrals.

7. Data Retention

We retain your personal data only as long as necessary:

• Contact form inquiries: Up to 12 months
• Legal consultation records: As required by SRA and UK law
• Marketing communications: Until you opt out
• Cookies & analytics data: As per Cookie Policy (see below)

8. Cookies and Tracking Technologies

Our Website uses cookies to enhance user experience. You can accept, reject, or manage cookies through browser settings.

• Essential Cookies: Required for core Website functionality.
• Analytics Cookies: Help us track website traffic and improve user experience.
• Marketing Cookies: Used for targeted communications (only if you opt-in).

For details, see our Cookie Policy.

9. Your Rights Under UK GDPR

You have the following rights:

• Access Your Data: Request a copy of your personal data.
• Correct Your Data: Request corrections to inaccurate information.
• Delete Your Data: Request deletion of unnecessary data.
• Restrict Processing: Limit how we use your information.
• Data Portability: Receive a copy of your data in a structured format.
• Object to Processing: Stop processing based on legitimate interests.
• Withdraw Consent: If processing is based on your consent.

To exercise your rights, contact info@romancescamsadvice.org.uk.

10. Data Security

We implement technical and organisational security measures to protect your personal data from unauthorised access, loss, or misuse. However, no online platform can guarantee absolute security.

11. Third-Party Links

Our Website may contain links to third-party sites (e.g., law enforcement, consumer protection agencies). We are not responsible for their privacy practices, and we encourage you to review their policies.

12. Complaints

If you have concerns about our data practices, you can:

• Contact Us: info@romancescamsadvice.org.uk
• Complain to the ICO: If unresolved, file a complaint with the UK’s Information Commissioner’s Office (ICO) at www.ico.org.uk.

13. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page, and we encourage you to review it periodically.

Last Updated March 2025